Perception2019
Facial symmetry and perceived attractiveness
Bilateral symmetry remains a weak predictor of attractiveness once skin quality is controlled.
Maximum, est. 2026
The science of looking your best.
Maximum is the only aesthetic platform built on peer-reviewed research, with measurable outcomes tracked across a full year. Not a report. A program.
A short manifesto
Why everything else falls short.
01
Outdated frameworks
The golden ratio is a Renaissance heuristic, not a research finding. Modern aesthetic science has moved on. Most tools have not.
02
No tracking over time
A one-time report tells you where you are. It cannot tell you whether anything is changing, in which direction, or how fast.
03
Recommendations without sources
If a recommendation cannot be traced to a published study, it is an opinion. Opinions are not protocols.
Why this matters
Looks are leverage.
Decades of research, from labor economics to social psychology, point the same direction. How you look quietly compounds across every room you walk into.
01Earnings
Better-looking workers earn more.
Multiple labor economics studies, including Hamermesh's foundational work, place the lifetime wage premium for above-average appearance at 10–15%. The effect persists across industries and after controlling for education.
02Career
Promotions move toward presence.
Hiring managers consistently rate identical résumés higher when paired with a stronger photo. Perceived competence is judged in under 100 milliseconds, and that judgment anchors every interaction that follows.
03Dating
Attraction is the gate, not the goal.
Across major dating platforms, the top 10% of profiles by photo quality receive the majority of matches. Optimizing the photo, not the bio, is the highest-leverage move you can make.
04Social capital
People treat you better.
The halo effect is one of the most replicated findings in social psychology: attractive people are assumed to be more intelligent, more trustworthy, and more competent — before they say a word.
05Confidence
How you look changes how you act.
Self-perceived attractiveness predicts willingness to negotiate, ask for help, and enter unfamiliar rooms. Looking better is downstream of skill. Acting bigger is downstream of looking better.
06Health
Looks are a readout of health.
Skin quality, posture, and hair density are external signals of internal status. Improving them improves the underlying systems too — sleep, sun exposure, stress, training, nutrition.
Sources include Hamermesh & Biddle (American Economic Review), Langlois et al. (Psychological Bulletin meta-analysis), and Willis & Todorov (Psychological Science). Full citations ship with your plan.
A photo essay
Real people. Twelve months apart.
Drag the slider on each portrait. Each subject began with a 100-point biometric scan and followed a personalized protocol. Scores measured at month zero, six, and twelve. All subjects consented to share. Individual results vary.
Now
After
Subject 01, age 28
Tretinoin protocol, lateral brow grooming, postural rehab. Twelve months.
Score
62→78
Now
After
Subject 02, age 34
Topical hair density routine, beard protocol, daily SPF. Twelve months.
Score
58→74
Now
After
Subject 03, age 31
Pigmentation correction, brow shaping, hair conditioning protocol. Twelve months.
Score
65→80
Now
After
Subject 04, age 26
Acne resolution, postural correction, hairline grooming. Twelve months.
Score
60→77
All subjects provided written consent for use of their photographs and scan data. Results are individual and not guaranteed.
The evidence
Built on 0+ peer-reviewed studies.
Every protocol traces back to a citation. Every score traces back to a method. The full reading list ships with your plan.
Others cite general aesthetic principles. We cite the papers.
What you get
One subscription. The full program.
01
100+ point analysis
A full biometric scan of skin, structure, hair, and proportion. Scored, not vibed.
02
12-month plan
A personalized protocol with sequenced interventions and expected timelines.
03
Quarterly re-scans
Progress measured every 90 days. Scores tracked across the year.
04
Projected results
Visualizations of where your scores are likely to land at six and twelve months.
05
Care team access
Direct messaging with the practitioners who built your plan.
06
Annual re-analysis
A full re-scan each year so the plan adapts as you do.
07
Cited protocols
Skin, hair, grooming, and posture, each backed by published research.
How it works
Three steps. One year.
1
Scan
A 100-point biometric capture done from your phone in under ten minutes.
2
Plan
Your care team builds a sequenced 12-month protocol with cited references.
3
Track
Re-scan every 90 days. Watch your scores move. Adjust as the data comes in.
The honest comparison
Three ways to approach this.
You can run a tracked, science-backed program. You can buy a one-off report from someone else. Or you can do nothing and hope. Here's what each looks like, side by side.
Dimension
RecommendedMaximum
The alternatives
Doing nothing
Foundation
Peer-reviewed studies in dermatology, aesthetics, and behavioral science
General aesthetic principles, golden-ratio heuristics, anonymous opinions
Whatever you absorbed from social media
Analysis
100+ point biometric scan across skin, structure, hair, and proportion
Single-pass photo report or generic AI face score
The mirror
Plan
Personalized 12-month protocol covering skin, hair, grooming, and posture
PDF of suggestions, mostly skincare-only
No plan
Tracking
Quarterly re-scans, scores tracked across the year
One-time report. No follow-up.
Guesswork
Support
Direct messaging with the practitioners who built your plan
Email a generic inbox, or none
Forums and influencers
Time horizon
Annual program with re-analysis each year
One transaction, then you're on your own
Indefinite
Outcome at 12 months
Measurable, documented improvement on a 100-point scale
Unverified. No measurement built in.
Drift in the wrong direction
Maximum
Recommended- Foundation
Peer-reviewed studies in dermatology, aesthetics, and behavioral science
- Analysis
100+ point biometric scan across skin, structure, hair, and proportion
- Plan
Personalized 12-month protocol covering skin, hair, grooming, and posture
- Tracking
Quarterly re-scans, scores tracked across the year
- Support
Direct messaging with the practitioners who built your plan
- Time horizon
Annual program with re-analysis each year
- Outcome at 12 months
Measurable, documented improvement on a 100-point scale
The alternatives
- Foundation
General aesthetic principles, golden-ratio heuristics, anonymous opinions
- Analysis
Single-pass photo report or generic AI face score
- Plan
PDF of suggestions, mostly skincare-only
- Tracking
One-time report. No follow-up.
- Support
Email a generic inbox, or none
- Time horizon
One transaction, then you're on your own
- Outcome at 12 months
Unverified. No measurement built in.
Doing nothing
- Foundation
Whatever you absorbed from social media
- Analysis
The mirror
- Plan
No plan
- Tracking
Guesswork
- Support
Forums and influencers
- Time horizon
Indefinite
- Outcome at 12 months
Drift in the wrong direction
Pricing
One plan. One year.
Annual membership
$XXX/ year
Everything in the Maximum program. One scan to start, three to track, one to renew.
Begin your scan→14-day money-back guarantee.
- ✓100+ point analysis
- ✓12-month plan
- ✓Quarterly re-scans
- ✓Projected results
- ✓Care team access
- ✓Annual re-analysis
- ✓Cited protocols
Honest answers.
Skin, hair, and structure change on quarterly timelines, not weekly. An annual subscription matches the biology.
No. Maximum is a non-surgical platform. We build protocols around evidence-backed topical, behavioral, and grooming interventions.
Most options give you a one-time report built on general aesthetic principles. Maximum is a tracked, year-long program built on cited studies, with quarterly re-scans and ongoing adjustments.
Every plan includes a 14-day money-back guarantee from your first scan.
Your scans are encrypted at rest and never used to train external models.
Behind the platform
Built by a clinician, not a content creator.
Dr. Placeholder Name is a board-certified dermatologist with research appointments at two academic medical centers. Maximum's protocols pass through a clinical review board before they reach a single subscriber.
Dr. Placeholder Name, MD, PhD
Chief Science Officer, Maximum